Science-Driven Training for Real Riders

SEMIPRO Cycling exists for one reason: to build durable cyclists who ride stronger for longer.

Everything we do — coaching, personalised plans, Team SEMIPRO — is built around the same idea:


The ride doesn’t fall apart at the start. It falls apart when fatigue hits. That’s where performance is decided.

Most training systems only measure what you can do when you’re fresh.

We’re interested in what you can do after two, three, or four hours.

That’s durability.

And that’s our specialty.

SEMIPRO Cycling coaching

Meet Damian Ruse

Founder, Coach& Analyst - SEMIPRO Cycling

For the past 14+ years, I’ve coached riders around the world, from beginners to WorldTour pros, including playing a key role in the early development of Jay Vine.

My background is simple:
I’m obsessed with understanding how riders perform under fatigue.

I’ve spent more than a decade analysing:
power files
fatigue signatures
decoupling events
cadence and torque shifts
late-ride power decay
masters physiology
habit-driven execution errors

The patterns are clear:
durability wins rides, not FTP alone.

That’s the insight that built SEMIPRO Cycling.

Our Training Philosophy

Durability First
Your training must prepare you for the state you actually race or ride in — tired, under load, with imperfect technique.

Data + Context

Power is the signal.
Heart rate and RPE tell the story.
Context turns it into a plan.

Masters-Aware

You can still get faster in your 40s and 50s — you just need smarter training, not more suffering.

No Guessing

Everything you follow comes from evidence, field results, and real-world experience.

Sustainable Progress

More isn’t better.
Better is better.

What We Offer

Personalised 12-Week Plan
A fully customised block built around your goals, your schedule, and your physiology.
This is the entry point for most riders.

SEMIPRO Coaching (Plus & Pro)

Durability-focused coaching with world-class feedback.
Plus for weekly guidance.
Pro for high-touch analysis and race-level planning.

Team SEMIPRO

Your year-round training system.
All plans.
All blocks.
One simple membership.

Who SEMIPRO Cycling Is For

A1 Riders
Time-crunched racers who want performance that lasts deep into events.

A2 Riders

Mid-life cyclists who want sustainable progress and smarter training.

Real Riders With Real Lives

People who want structure and clarity — not chaos and guesswork.
You don’t need endless hours or perfect conditions.
You need a system that fits your life and still drives progress.

What Makes Us Different

1. Durability at the centre
We measure and train what most systems ignore: how you perform when you’re tired.

2. Masters-focused training

Realistic load, smart spacing, and physiology-led decisions.

3. World-class feedback

(For coaching tiers.)This is where most coaches fall short — we don’t.
Feedback isn’t motivational.
It’s analytical, precise, and actionable.

4. Systems, not random plans

Our training flows, blocks, and membership are structured as a complete ecosystem, not disconnected plans.

5. Evidence with practicality

Everything we publish, coach, and build comes from science and field testing — not theory alone.